Tuesday, 26 March 2013

Assignment 3

Radio Station

Mega Radio

Mega Radio is a specialist radio station that plays music listened to by 15-29year olds, such as drum&bass, grime, bassline, garage, dupstep and jungle. We will broadcast through TV and DAB radio and also through internet, this is because our target audience will prefer to listen through these formats. We are also going to offer podcasts to download from our website, so that our listeners can listen on their ipods.
There is a gap in the market for this station as urban music is becoming popular and the only station that broadcasts in/to hampshire that supplies urban music is radio 1xtra.

Target Listeners Identified

Mood Board

Target Audience
My target audience for this assignment is going to be the younger generation that are into music like drum&bass, jungle, dupstep, bassline, garage and house. They will be aged between 15-29 years olds who like o go out at the weekends to bars, pubs and raves. They will either be in education studying or in full-time work. Their fashion style will be ranged, what links them together is the music and nightlife they are into. I will be targeting both genders, not one specific gender.

Potential Topics
In my podcast i will need a topic that will interest my target audience, get them involved, and also want to find out more. To get all of this in its going to need to an event so that i can included, interactive texts, competition to give away tickets, and notify my audience of the nightlife available to them.

Possible events to talk about:
  • Flood, Sweat and Tears - District promotion
  • Squire @thebarn - Alination promotion
  • White Party - DirtyDandy promotion
These are all events made by local promoters with local talented DJ's, so will be something our listeners are very interested in.

Music Selection

Appropriate Music

Drum&bass:

  1. Tap Ho - TC
  2. Mr Happy - DJ Hazzard
  3. The Code - Andy C
Jungle:
  1. Get Ready - Congo Natty
  2. Incredible - General Levey
  3. 6 Million Ways To Die - DJ Hype
Dubstep:
  1. Innocences - Nero
  2. Coffee Break - Zeds Dead
  3. Make It Bun Dem - Skillex ft Damian Marley
Bassline:
  1. Come On My Selector - Squarepusher
  2. The Judgement - Benga and Skream
  3. Super Sharp Shooter - The Ganja Kru
Garage:
  1. Little Man - Sia
  2. Day 'n' Night - Kid Cudi
  3. Whats it gunna be - H two O/Platnum
House:
  1. Rollercoaster - Skream
  2. All Gone Pete Tong & Skream Miami - Pete tong and Skream
  3. Street Walker - Duke Dumont
Local DJ's:
  1. Ash Foster
  2. Indy Wilkinson
  3. Harrison Hammond
Top 40

Things that radio1's top 40 include in their podcast:
  • Jingles
  • Sound Effects
  • Speech
  • Music
  • Competitions
  • News

My Running Order

 Time Start
 Element
Time Finished

Introduction 


 Forward Production - White Party


 Track - Ash Foster


 Topic - White Party


 Audience Interaction - Competition


 Track - Indy Wilkinson & Harrison Hammond


 Audience Interaction - Texts


 Round Up - Dirty Dandy's next event







Evaluation

Our podcast was aimed at the younger generation aged 15-25, that like underground music such as drum and bass, house and jungle. 
In our podcast we look at the night life in portsmouth with a focus on dirtydandy promotions this is because they had an event coming up.
Using local dj in our podcast is really good as it gets them noticed and known. Also our competition went really well.