Capital 103.2 FM

Further Research

Capital 103.2 FM is owned by Global Radio and broadcasts to the south hampshire area. It was formerly know as Power FM and Galaxy FM.

Platforms
This radio station broadcasts online, via their website where you can click the listen live link. They have made it easy and accessible to listen via the internet. They also broadcast on DAB radio, FM radio and radio on the TV. 

Format
Capital is classed as a contemporary hit radio. It plays current chart music and repeatedly plays the same songs. There isn't a wide range of music, and it is aimed at 15-29year olds. In the new is includes news on celebrities and concerts.

Screen Shot

From this screen shot you can see the "Listen Live' button that allows you to tune in online. You can also see the last played songs, which are all current chart music. Also you can see the kind of stories they report in the news. All of these factors indicate that they are aiming their station at a young audience who are interested in celebrities and chart music.

Listening Figures

Radio Station	Population	Reach	Hours per Listener	Share of TSA
103.2 Capital	1,796,000	188	6.3	2.90
Breeze	711,000	29	7.5	1.50
Heart	1,796,000	341	8.4	7.00
BBC Radio  Solent	1,572,000	274	10.7	8.30
Wave 105	1,776,000	356	10.8	9.7

Music Formats

Format	Description	Music
Contemporary Hit Radio (CHR)	The stations classed as CHR are for listeners aged between 15-29, playing music from the charts. The range of songs played is small, and repeatedly played.	Taylor Swift Beyonce Ne-yo Justin bieber One Direction
Adult Contemporary (AC)	The stations classed as AC are for an older audience who still like listening to mainstream music. The music played will be influenced by the 80's and 90's through to current music trends.	Adele Alice Cooper Pink Flloyd
Specialist	The stations classed as specialist have a specific interest, this could be music taste or religion.	Religion Drum and Bass Rock 80's
Gold	The stations classed as gold are for an old auidence who enjoy music from their time, like the 60's, 70's, ect.	Beatles Elvis Prestly  Queen
Community	These stations are for the community the broadcast in. The range of music is large and also features local music artists.	Lady Gaga The script You me at six Bombay bicycle club